{"id":7196,"date":"2025-05-09T10:57:39","date_gmt":"2025-05-09T08:57:39","guid":{"rendered":"https:\/\/its-owl.de\/news-events\/news\/next-reality-how-virtualization-is-changing-products-processes-and-business-models\/"},"modified":"2025-05-09T10:57:39","modified_gmt":"2025-05-09T08:57:39","slug":"next-reality-how-virtualization-is-changing-products-processes-and-business-models","status":"publish","type":"news","link":"https:\/\/its-owl.de\/en\/news-events\/news\/next-reality-how-virtualization-is-changing-products-processes-and-business-models\/","title":{"rendered":"Next Reality: How virtualization is changing products, processes and business models"},"content":{"rendered":"
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Products are developed digitally, processes are simulated in real time and customer relationships are established via immersive experiences. For companies, this means that if they want to remain competitive in the future, they not only need to understand virtualization technologies – they need to use them in a targeted manner. However, in view of the growing variety, many lack orientation: Which technology brings real added value? And where is it worth getting started? This is precisely where the new Stratosfare study comes in – and provides a practical system for strategically anchoring virtualization in the company. <\/p>\n<\/div>\n

The study focuses on a simple but effective model: virtualization is based on three building blocks – capturing the real world, creating virtual spaces for analysis and collaboration, and providing access for people through suitable technologies such as smartphones, AR or VR glasses.<\/p>\n

Based on this structure, companies can systematically decide what they want to virtualize, which technology is suitable and what a sensible start looks like. The study is supplemented by specific use cases, an overview of relevant technology trends and a selection of convincing start-up solutions that can be put directly into practice using the venture clienting approach. <\/p>\n

The presentation of the study in Re-Live<\/h2>\n
https:\/\/www.youtube.com\/watch?v=ffbYSec5OYw<\/a>